{"id":577,"date":"2019-01-05T18:30:58","date_gmt":"2019-01-05T18:30:58","guid":{"rendered":"http:\/\/designerlee.com\/site\/?p=577"},"modified":"2022-07-15T18:43:15","modified_gmt":"2022-07-15T18:43:15","slug":"formfactor","status":"publish","type":"post","link":"https:\/\/designerlee.com\/site\/formfactor\/","title":{"rendered":"FormFactor"},"content":{"rendered":"\n<!--more-->\n\n\n\n<p>Some projects come with constraints that take on an unexpected form. This project\u2019s constraint: must show MicroSpring, its flagship product. The company found success in the media by telling the MicroSpring story over and over again. And this abstract and obscure identity gave the company countless opportunities to start the conversation with viewers. <\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<p>Corporate Identity<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-01.jpg\" alt=\"\" class=\"wp-image-581\" width=\"645\" height=\"422\"\/><\/figure><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<p>Marketing Collateral<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-05.jpg\" alt=\"\" class=\"wp-image-578\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-04.jpg\" alt=\"\" class=\"wp-image-579\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-03.jpg\" alt=\"\" class=\"wp-image-580\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-02.jpg\" alt=\"\" class=\"wp-image-582\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-06.jpg\" alt=\"\" class=\"wp-image-583\"\/><\/figure><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<p>Poster<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/designerlee.com\/site\/wp-content\/uploads\/FormFactor-07.jpg\" alt=\"\" class=\"wp-image-584\" width=\"767\" height=\"501\"\/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Corporate Identity \/ Brand Guide \/ Marketing Collateral <\/p>\n","protected":false},"author":1,"featured_media":1646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ghostkit_customizer_options":"%5B%5D","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[14,15,17,19,4,5],"tags":[33,34,42,43,64,65],"post_formats":[],"class_list":["post-577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brochure","category-business-papers","category-collateral","category-corporate-identity","category-poster","category-presentation","tag-brochure","tag-business-papers","tag-collateral","tag-corporate-identity","tag-poster","tag-presentation"],"featured_image_urls_v2":{"full":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1900,630,false],"thumbnail":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor-150x150.jpg",150,150,true],"medium":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor-300x99.jpg",300,99,true],"medium_large":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor-768x255.jpg",730,242,true],"large":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor-1024x340.jpg",730,242,true],"ed-bg-thumbnails":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",50,17,false],"1536x1536":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1536,509,false],"2048x2048":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1900,630,false],"guten_post_layout_landscape_large":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1200,398,false],"guten_post_layout_portrait_large":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1200,398,false],"guten_post_layout_square_large":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",1200,398,false],"guten_post_layout_landscape":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",600,199,false],"guten_post_layout_portrait":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",600,199,false],"guten_post_layout_square":["https:\/\/designerlee.com\/site\/wp-content\/uploads\/Featured-FormFactor.jpg",600,199,false]},"post_excerpt_stackable_v2":"<p>Corporate Identity \/ Brand Guide \/ Marketing Collateral <\/p>\n","category_list_v2":"<a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/brochure\/\" rel=\"category tag\">Brochure<\/a>, <a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/business-papers\/\" rel=\"category tag\">Business Papers<\/a>, <a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/collateral\/\" rel=\"category tag\">Collateral<\/a>, <a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/corporate-identity\/\" rel=\"category tag\">Corporate Identity<\/a>, <a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/poster\/\" rel=\"category tag\">Poster<\/a>, <a href=\"https:\/\/designerlee.com\/site\/category\/portfolio\/presentation\/\" rel=\"category tag\">Presentation<\/a>","author_info_v2":{"name":"mlee","url":"https:\/\/designerlee.com\/site\/author\/mlee\/"},"comments_num_v2":"0 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